How to Open a Partial Hospitalization Program (PHP) for Your Behavioral Health Business?

partial hospitalization program business startup

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A partial hospitalization program is a form of intensive treatment that does not require a patient to stay at the facility like an inpatient treatment business but offers more comprehensive treatment than an outpatient program startup. The growing popularity of PHP is because businesses can now attract clients who need significant supervision without binding them overnight for their treatment. The features of a PHP in behavioral health include:

  1. Structured Daily Schedule
  2. Focus on Intensive Treatment
  3. Flexibility of Schedule 

If you are interested in cashing on the rising customer base of PHP programs, you can take the help of behavioral health business startup experts.

Is it Profitable to Develop a PHP at Your Behavioral Health Business?

It is important to first consider whether a program for your mental health or rehab center is profitable or not. Since PHPs are an intermediate level of care between inpatient and outpatient services, they serve as a cost-effective solution for patients requiring intensive treatment. This is why there are more chances of customers choosing PHPs over other programs as it will allow:

  1. Ease in Scheduling
  2. Better Results

This makes PHPs well-sought-after programs, which constitutes a surging demand and makes them a high-profit venture within the behavioral health market. 

 

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Guide to PHP Behavioral Health Business Success

 

What are the Benefits of Opening a Partial Hospitalization Program?

As a behavioral health business looking to improve the behavioral health revenue cycle, you can consider developing a PHP for your business. It offers a number of benefits to business owners, including the following:

  1. Enhancement of Service Offerings
  2. Improvement of Patient Outcomes
  3. Creation of a New Revenue Stream

These benefits from a business point of view can help you make your choice of program development. 

Steps to Open a Partial Hospitalization Program for Your Behavioral Health Business

In opening a PHP without the expert guidance of Strategique Partners, a behavioral health business can face the challenge of not being able to make it profitable and facing regulatory challenges. However, if you intend to understand how you can open your PHP program and develop a drug rehab or mental health clinic on your own, you can benefit from the following stepwise guide:

1. Feasibility Analysis and Market Research

First and foremost comes the market research and feasibility analysis for the following:

  1. An Underserved Population Your PHP Can Target
  2. Accessing Mental Health and Addition-Related Statistics
  3. Understanding Insurance Coverage Trends
  4. Referral Patterns in Your Area

All these aspects in combination with other adjustments according to your needs will help you in steering the course of your business to success. You can take the help of a behavioral health-specific market research expert to understand your market flawlessly. 

2. Licensing for Partial Hospitalization Services

One of the most contentious and difficult aspects of program development is seeking a new license for the program in addition to the previous licensing you have. Many businesses forget that they need to get licensed for each new program they add and run the risk of not complying with regulatory requirements. Therefore, you should seek the help of a licensing expert to seek tips to get a behavioral health license successfully. 

3. Designing the Program Framework

By designing a program framework, you should clearly outline your objectives, develop a clear structure, and chart out the scope of your PHP program.

1. PHP Objectives

Clear objectives in PHP can be any among these:

  1. Improving Treatment Outcomes
  2. Reducing Hospital Readmissions
  3. Providing an Alternative to Inpatient Care.

2. PHP Treatment Scheduling

You should develop a structured daily routine for individual and group therapy, family therapy training, and skill-building sessions. 

3. Treatment Practices

You will be required to incorporate the following practices into your PHP:

  1. Cognitive Behavioral Therapy (CBT)
  2. Dialectical Behavior Therapy (DBT)
  3. Trauma-Focused Care

For all these functions, your one-step solution can be our program management services. 

4. Developing a Multidisciplinary Team

Next, you will require a staff to run and uphold your PHP. The core members of your team include:

  1. Administrative Staff
  2. Intake Coordinators
  3. Psychiatrists
  4. Peer Support Specialists,
  5. Licensed Therapists
  6. Case Managers With Experience in Partial Hospitalization Care
  7. Nurses

However, there is a shortage of trained professionals in the behavioral health field. Therefore, you must get help from our staffing services for hiring and staff training. 

5. Building Referral Sources

To ensure a steady influx of new clients, it is very important to foster a network of referral sources. You can do this for PHP through these techniques:

  1. Getting Panelled or Credentialed with Insurance Companies 
  2. Collaborating with Community Organizations
  3. Educating Primary Care Providers to Refer Clients to You
  4. Partnering with Hospitals

This way you can build a robust strategy to be visible through community networking.

6. Developing a Marketing Campaign

The efficacy of addiction center marketing and mental health marketing agencies can not be overemphasized in the contemporary world where businesses are increasing their reach visibility solely through organic digital marketing and SEO. However, without niche-specific marketing and local SEO, it becomes difficult to realize the marketing goals. Strategique Partners’ Digital Marketing & SEO are specifically designed for programs like PHP in the behavioral health sector.

Example of Exceptional Results Achieved through Organic Digital Marketing for a PHP

A case in point is the example of ChoicePoint Health, which has increased its reach without spending on paid advertising.  Therefore, you can also utilize modern marketing techniques for your PHP’s visibility.

How Strategique Partners Make PHP in Your Behavioral Health Business a Resounding Success?

Strategique Partners has firmly established itself as a pioneer in behavioral health business consultancy. It has been instrumental in a number of company startups and company developments. For the partial hospitalization program, your behavioral health business can benefit from our years of expertise in program development and program management as all our strategies are based on rigorous inquiry of the market and cost-effective program maintenance. The unique offerings that make your choice of Strategique Partners necessary are:

  1. List of Successful PHP Programs to Its Name
  2. Constant Adjustments to Unique Requirements of Every Business
  3. Commitment to Profitable and Sustainable Businesses

Get help from Strategique Partners for your behavioral health business’ partial hospitalization program development today!

FAQs Regarding Partial Hospitalization Program (PHP) Development

We addressed some of the commonly held questions regarding partial hospitalization programs (PHPs) in behavioral health businesses in the following lines:

1. How Can Technology Be Integrated Into a PHP for Behavioral Health Business?

You can increase the efficiency and effectiveness of your PHP through integrating technology. Some of the common ways, you can utilize it include:

  1. For Maintaining Health Records through Electronic Health Records (EHR)
  2. To Track Patient Outcomes and Program Performance through Data Analytics Tools like Data Tracking & Outcome Management
  3. Offering Virtual Therapy Sessions through Telehealth Services

2. What Are the Common Challenges in Running a PHP?

The common challenges in operating a PHP include:

  • Staff Retention
  • Regulatory Compliance
  • Financial Management
  • Client Attraction

3. How Long Does It Take To Establish a Behavioral Health Business PHP?

The time taken to open a PHP can vary based on the following factors:

  1. Securing Funding
  2. Obtaining Necessary Licenses
  3. Hiring Qualified staff

However, on average, it may take several months to a year to develop a PHP for your behavioral health business.

 

 

Behavioral Health Business Selling Expert

From Author

Adding a partial hospitalization program to your behavioral health business can add to the profits of your business as it is growing in demand and more and more people prefer its flexibility and cost effective nature. My experience in establishing PHPs recently tells me that anyone having an established behavioral health business should consider tapping on this opportunity. The prospects are bright. However, beware of the unique challenges it has to offer. You need to consider that specific audience is to be targeted in marketing your PHP. The licensing realm is unique for the addition of a new program to your service line. Managing and deploying finances is another important point of deliberation. Therefore, it is only logical to get a PHP program development expert to assist you. We, at Strategique Partners, have been doing that for a while now and claim that the expertise we offer is difficult to find. So do not delay partnering with us to develop a successful php for your behavioral health business.

 

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Start Your PHP Behavioral Health Business Today

 

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